When making the change from hobbyist to professional, many of us don’t dig deeper into the costs of running our new venture like a profitable business. A few hours going through some numbers and doing the math can yield some surprising, and many times eye-opening, realities. The saying, “You don’t know what you don’t know,” makes a resounding thud in the pit of our stomachs when we realize that our time and talent is being wasted simply by not doing basic Business 101.
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